You are here to know the Best SEO Tips You Need to Rank Higher in Google.
Yes, then what are you waiting for, start reading this powerful article to rank higher on Google.
What is your major goal for your website or personal blog?
To rank higher in search results.
Yes, that’s what everybody wants out of their blogs or websites, more visitors.
If nobody is visiting your blog or websites, then what is the use of publishing it. So, read it thoroughly to get the best powerful SEO tips.
Let’s focus on more actionable and powerfully proven SEO tips to index and rank website on the google search results.
Related Article: 5 Profitable Blog Niche Ideas That Make Money
1. Always Pick a good keyword.
The initial step is to just pick the search term or keyword you need the post to appear for. If I am writing about the best camera accessories, I will actually find what people are searching for on google search result.
The most straightforward approach to do this is by utilizing Google Keyword Planner, a free service from Google that will demonstrate to you a look for any search query. (Despite the fact that Keyword Planner is free, you may need to set up an AdWords record to get entrance.)
For instance, I saw that “best camera accessories” gets 12000 per month searches – higher than some other related mix of words. If I will use any other term, it may be possible that my article will not rank higher on search results.
So, always find the best keyword for each and every article or blog you are writing, by doing keyword research on various free and paid tool available.
Some of the Best Tools for Keyword Research Are:
- Google Keyword Planner (Free)
- Ahrefs Keyword Explorer (7-day Free Trial/Paid)
- SEMrush Keyword Tool (Free-Trial/Paid)
- KeywordTool (Free)
- KWFinder (Paid)
- Moz’s Keyword Explorer (30-day Free Trial/Paid)
2. Use of Internal Links
Internal links are those links which are placed in the content of the article or blog, and when a reader clicks on them, it redirects to another blog or article of the same website.
It means the user is visiting the other blogs of same blog website which can get more page views for the blog or website.
In the image below, the keyword or anchor “Search Engine Optimization” is an internal link, and when clicked points to another page of the same website. Internal links are very useful for page ranking and getting higher search results positions.
Internal Link Example: How to Make Money with Blogging in 2018
When we discuss internal links we mean links in a page that point to different pages inside the site i.e. not external links.
- Linking related or necessary articles together either by using keyword anchor text or by using the full article title text with the link.
- Make sure that the links used should be useful both for the user and easy to understand by search engines bots.
- Don’t make links for search engines use only. An internal link should help the end user navigate the different portions of the website better.
- Do not use terms like ‘click here’ or ‘[..]’ for the internal linking purpose.
- Don’t overdo the internal linking. A few internal links per page are enough (create more if really necessary)
3. Permalink Structure of pages/blogs
The permalink structure is a term used to describe the format or navigation of URLs for pages (categories/tags) or individual posts of a website or blogs.
It is shown in the browser address bar and in the search results (below the page title). In the given image below, you will see how a permalink looks like in chrome browser.
Various Examples of BAD URL structures
Various Examples of GOOD URL structures
4. Mobile-friendly Websites
A significant and major number of searches performed each day are through mobile devices or tablets. Many studies and surveys over the last 5 years identified that the number of searches being performed over the web is using smartphones is steadily increasing especially when it comes to making online purchases or visiting any website for services.
To do this, the website or blog must be mobile-friendly, it means the structure of the website should adjust itself based on the screen size of the mobile device which will make it easier for users to navigate to the website.
5. Writing Best and Unique Content
Now you know what your competition looks like after completing all those steps, you need to focus majorly on writing best and unique content for your website or personal blog.
The post must be unique in itself and should be written in easiest grammar as possible because we don’t want the user to not getting the meaning for various hard terms used in the blog post.
The article should be plagiarism-free and you should also perform proofread the article before publishing on the website.
Various tools for generating best content are:
- Turnitin Plagiarism Checker
- Grammarly Plagiarism Checker
- Paperrater Proofread
- Proofreading Tool
6. Use Proper Image Title, Alt Text/Description
Use of proper Image Title is very much needed when you are going for ranking your blog for higher positions in search results.
For example, if you’re using an image of a dog in your article, then the name of the image should be like Dog.jpg, and it will help the google bots or crawlers to know what type of image it is.
But, if you name the image below as 123.jpg, then it will not make any sense in the search result for crawlers because when somebody searches for dog images, your image will not be there. How will Google know that it is the image of a dog if you named it 123, Google is not a human, it cannot read images except only text?
Same goes with Image Alt Text and Image Description, both of these terms should point to the meaning of the image or the title of the blog in which they are used.
7. Use of Sitemap for Website
Depending on the type of your blogging niche or platform you can use various plugins to create and update your web site’s sitemap.
A sitemap is posted on the Google Webmasters Tool or sometimes called as Google Search Console. The sitemap provides navigation of the whole website to the Google Bots so that Google can easily index and rank pages and particles on search results.
Some Tools and Plugins for Sitemap:
- XML Sitemap Generator
- SmallSeoTools Sitemap Generator
- Website Map
- Google XML Sitemaps (WordPress Plugin)
- Yoast Sitemap
8. Image Optimization for Faster Web pages
Images are very much necessary and they enhance the overall user experience. Only text will get the user to be bored very soon and he/she will leave your website.
Images must be used whenever necessary in your blog articles. Images use a lot more space than compared to only text.
So, many numbers of images can lead to more page size and more time to load the webpage or the article user wants to visit.
Some Image Optimization tools and Plugins:
- JPEG Optimizer
- EWWW Image Optimizer (WordPress Plugin)
Smush Image Compression and Optimization (WordPress Plugin)
9. Link to Others (Backlinks)
Backlinks are one of the most useful factors for getting high ranking and more traffic on your website or blog.
Backlinking to higher Domain and Page Authority (DA, PA) websites can help your blog get more traffic and boost up the ranking in google search results.
Because, creating good backlinks make google bots believe in your website, and it shows that others are linking to your blog, it means it is providing good information to the visitors and your website will get more link juice.
10. Use of H1, H2, and H3 Tags
H1 tags are generally used for heading titles or headlines of the webpage.
It’s very easy to include multiple H1 headings to a page, by simply surrounding text with <h1></h1> tags where </h1> is the closing tag for headline text. But doing so, it can confuse search engines in a way, who will prioritize an H1 heading if there is the only one there, but treat them as the less relevant post or article content if they’re used a lot much time.
Use an H1 for the biggest heading on your page, and H2 or H3 headings for subheads or section heads.
H2 should be used in the subheadings of the content and cannot be used for more than3-5 times in a blog but H3 is mostly used subheading tag.
So, always use H1 for the title of a page and H3 tag for heading and subheading in the content of the article.
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